Anahita Reilly

Anahita Reilly

Job Title: Chief Customer Officer

Company: GSA

Anahita Reilly is currently the Chief Customer Officer at the U.S. General Services Administration (GSA).

With a Master in Business Administration from the College of William & Mary, Bachelor of Science degrees in Investment Finance and Human Resources Management from Virginia Tech, Anahita is also a certified Project Management Professional (PMP) and Lean Six Sigma (LSS) Green Belt. She has professional experience consulting for Federal Agencies on various process improvement projects to include business intelligence & resource management reporting for the Department of the Treasury and the implementation of organization-wide changes in accordance with the President’s Management Agenda and OMB Circular A-123 for the Department of the Interior. Anahita has additional experience as a financial consultant for public accounting firms.

Speaking at the following:

2:00pm - 2:45pm
C1: Formulating your customer data management strategy

Identify the stakeholders and who is responsible for the data Perform a needs assessment to inform you customer data strategy Make sense of your data strategy options and align with business requirements Get final buy-in from all stakeholders within the business to allow implementation

11:15am - 12:00pm
Panel discussion: Bridging the gap between promise and reality

• Matching greater customer choice, knowledge, information and power to your CX and CS strategies • Your brand promise is determined by the customer’s experience and nothing else • Redefining your organisational structure to put the customer first • Who is really responsible for driving end-to-end customer experience in the organisation • Dealing with the… Read more.