Arnaud de Lacoste

Arnaud de Lacoste

Job Title: Chief Marketing & Innovations Officer

Company: Sitel Group

As Acticall Sitel Group’s Chief Marketing & Innovations Officer, Arnaud de Lacoste is committed to reshaping the CX Management industry. He is focused on enhancing the company’s global marketing organization, strengthening the company’s digital presence and aligning the marketing and sales efforts by leveraging the company’s solutions and ventures.

Speaking at the following:

3:45pm - 4:15pm
Keynote: Botshore – Imagining the future of customer relationships

Imagine AI coinciding with an evolution of customer relationships and the appearance of new trades – it’s closer than you think. Conversations are already being initiated by bots and continued by agents. This man-machine cooperation will multiply and new roles will undoubtedly emerge: bots trainers and bots managers with real customer experience knowledge. These new… Read more.