Job Title: Global Director, Customer Experience Strategy and Enterprise Experiences
Company: General Motors
David Mingle is a proven senior executive and a passionate customer experience strategist and leadership coach with more than 30 years of experience in the automotive industry.
From 2013-2017, Dave served as Global Director of CX Strategy and Enterprise Experiences at General Motors, where he was responsible for GM’s global CX strategy, voice-of-customer programs, social media and CX design centers of expertise, and enterprise CX platforms. During Dave’s tenure, GM consistently led JD Power’s sales and service satisfaction rankings in the US and regained the top spot in owner loyalty per IHS Markit. GM also grew digital engagement among owners by more than 7-fold and now leads the industry in mobile adoption.
Prior to GM, David held the position of Chief Customer Manager at Nissan North America, along with several other leadership roles during his 11 years with the company. David also served as President of Chrome Systems, CEO of JATO Dynamics NA, and held several positions at Ford Motor Company where he started his career.
Dave was a founding member of the CEB/Gartner Customer Experience Council, an alumni of the Forrester Customer Experience Council, and a member of CXPA. David and his wife are active board members at Dutton Farm, a program that provides vocational and life skills training for adults with autism and other disabilities. David also serves as Treasurer of the Jason Whitfield foundation, providing scholarships for aspiring Olympians in men’s gymnastics.
Customer Experience excellence is not a destination, it’s a journey. And just like an Olympic athlete or world-class mountain climber, it demands training, a well-defined game plan, and an unwavering commitment to succeed. During this presentation, Dave will share several real-world stories and battle-tested lessons learned on his journey towards building a customer-centric mindset at… Read more.
• Matching greater customer choice, knowledge, information and power to your CX and CS strategies • Your brand promise is determined by the customer’s experience and nothing else • Redefining your organisational structure to put the customer first • Who is really responsible for driving end-to-end customer experience in the organisation • Dealing with the… Read more.
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